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Her Heartland Soul

Lovely Midwestern Living

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Marigold and Gardenia

July 4, 2016 13 Comments

Vera Wang Marigold and Gardenia fragrance Her Heartland Soul

This post was sponsored by Vera Wang Fragrances as part of an Activation for Influence Central. I received complimentary products to facilitate my review. A spritz of perfume is one of the easiest ways for me to add a little extra confidence to my day. My hair can be a mess, my outfit can be… [Read More]

Maxi Love

June 27, 2016 24 Comments

Maxi Dress Love Her Heartland Soul

There are few things as easy-to-wear in life as a maxi. They keep me cool, take all the guesswork out of my outfit for the day, and are (usually) work appropriate when paired with a simple cardigan. Done and done. I thought it would be fun to share a maxi look that has been a… [Read More]

Summertime Office Attire Look

June 21, 2016 8 Comments

Summertime Office Attire Her Heartland Soul

Oh wow, what a crazy couple of days. Sometimes you just have to roll with the punches and come up for air when you can. Thankfully life is settling down again, so I’m breathing. 😉 I wanted to share this summertime office attire look with you today. It’s perfect for when you want to look professional,… [Read More]

Garden Party Dress

June 14, 2016 23 Comments

Garden Party Dress Her Heartland Soul

We’ve officially reached the time of year when dresses become my daily default. Dress | Wedges | Bag | Necklace They’re quick, they’re easy, and they’re oh so cute. I’ve had my eye on this dress for a while now. It’s affordable, flattering, and would look cute at everything from a garden party to a day… [Read More]

An Affordable Off the Shoulder Look

June 8, 2016 10 Comments

Affordable Off the Shoulder Top Her Heartland Soul

I am loving all the off-the-shoulder looks that I’m seeing this time of year. There’s something so feminine and fun about them. I truly hope this trend sticks around. One of my only qualms about the off-the-shoulder tops and dresses I’m seeing is how expensive they can be. I’m all about investing in something that’s… [Read More]

Cutest Keychains

May 24, 2016 12 Comments

cutest keychains her heartland soul

I have been on a mission to find a cute keychain for years. Every time I visit a boutique or browse a sale online I’m always looking for a keychain. I currently use the one the dealer gave me when we bought our car (nearly three years ago!) and it stabs me in the palm every… [Read More]

Outfit Inspiration: Work and Play

May 18, 2016 12 Comments

Outfit Inspiration Work and Play Her Heartland Soul

When shopping for clothes I’m constantly trying to strike the right balance of buying clothes that are good for work and clothes that are good for play. I’m lucky to work in a marketing department where we don’t have to be buttoned up every day. That said, we do have to be put together. As much… [Read More]

A Coffee Date Look

May 17, 2016 18 Comments

A Coffee Date Her Heartland Soul

Coffee is a magical thing. It gives me energy, focuses my mind, and forces me to slow down and enjoy it. I can’t believe that growing up I hated coffee, because now I truly love it and all its many variations. Another big perk of coffee is coffee dates. I love getting together with friends… [Read More]

Sunny Days and Flutter Sleeves

May 11, 2016 24 Comments

Sunny Days and Flutter Sleeves Her Heartland Soul Nine West Poplock heels

A few months ago I found myself in the mall on a lazy weekend. I decided to duck into H&M to look around. I had never really been in the store before but knew it had a cult-like following and I wanted to check it out for myself. As I browsed the overstuffed racks and… [Read More]

LOFT Sale Favorites

May 4, 2016 13 Comments

loft sale favorites her heartland soul

I have been a LOFT fan for a pretty long time now. Their brand is tailored to young professionals and made up of pieces for both work and play. This is pretty perfect for me, so it isn’t that surprising that their clothes make up a ridiculously large percentage of my closet. They’re running a… [Read More]

W3LL PEOPLE at Whole Foods Market

May 3, 2016 3 Comments

W3LL People at Whole Foods Omaha Her Heartland Soul

The Midwest just got a little prettier this week! I’m excited to help spread the word that beauty brand, W3LL PEOPLE, has partnered with Midwest Whole Foods Markets. As of this week, Whole Foods Market is the exclusive brick and mortar seller of W3LL PEOPLE in Illinois, Michigan, Minnesota, Missouri, Nebraska, and Wisconsin. Haven’t heard of… [Read More]

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Hello! My name is Erin and I’m a 30-something marketing professional living in Omaha, Nebraska. I love good food, clean skincare, traveling the world, and making the most out of every day. Welcome to Her Heartland Soul!

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